Snowboard opportunity
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=== Anthropological Observation === | === Anthropological Observation === | ||
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+ | From our past experience coupled with online video research we made several observations. | ||
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+ | One of the most common problems experienced by snowboarders are struggling getting on and of ski lifts. Snowboarders, especially beginners have great difficulties getting on T-bar and J-bar lifts. These lifts originally designed for skiers requires that the snowboarder places the bar or disc agaist the inside of their leg. As the lift is moving at fairly high speeds when placed between the snowboarders leg, it can cause the snowboarder to lose balance and fall. This is an issue which can be both painful and embarrassing for the snowboarder, but it also affects the other users and ski lift owners as it increases queue time, as several Although less common the J-bar lifts cause | ||
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=== User Interviews === | === User Interviews === | ||
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=== Top Stakeholder Product Needs === | === Top Stakeholder Product Needs === | ||
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== Top Design Concepts == | == Top Design Concepts == |
Revision as of 12:59, 24 February 2012
Contents |
Executive Summary
Market Research
Anthropological Observation
From our past experience coupled with online video research we made several observations.
One of the most common problems experienced by snowboarders are struggling getting on and of ski lifts. Snowboarders, especially beginners have great difficulties getting on T-bar and J-bar lifts. These lifts originally designed for skiers requires that the snowboarder places the bar or disc agaist the inside of their leg. As the lift is moving at fairly high speeds when placed between the snowboarders leg, it can cause the snowboarder to lose balance and fall. This is an issue which can be both painful and embarrassing for the snowboarder, but it also affects the other users and ski lift owners as it increases queue time, as several Although less common the J-bar lifts cause
User Interviews
Expert Interviews
Online Product Reviews
Top Stakeholder Product Needs
Top Design Concepts
Foldable Snowboard
Easily Turnable Bindings
Easy Release Bindings
Snowboard/Snowshoe Combo
Competitor Products
gergergre