Folding chair
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Revision as of 14:58, 12 February 2012
Stakeholder Wants and Needs
Consumer
Their are many different consumers who require a folding chair. For our study we are focusing on two main groups. First the consumer who buys a chair for his own use, i.e. for special events, dorm rooms or for outdoor seating. The second consumer is one who uses it for business needs i.e. renting out chairs, restaurants or large event facilities. We believe that both consumers have similar wants, these wants are shown below.
- Comfort
- Portability
- Weight
- Nesting
- Cost
- Storage
- Ergonomics
- Safety
- Stability
- Durability
- Ease of use
- Adjustable
- Aesthetics
- Style
- Features
- Cup holders, armrests, etc.
Retailer
Retailers are looking for a chair that can be sold quickly and take up minimal floor space while at their store.
- Marketability
- Unique product that makes it easy to sell
- Storage/”stack-ability”
- Weight
- Durability
- Returns a profit
Manufacturers
Manufactures want a chair that is cheap and easy to produce.
- Materials
- Easy to manufacture, cheap, or eco-friendly
- Cost efficient processes
- Design that is easy to manufacture
- Simple parts, low number of parts, easy to assemble
Shipping/Transport
Transports companies will also want certain qualities of the chair and its packaging.
- Weight
- Packaging
- Space efficiency, smart packaging
- Durability of packaging and product