Dishwasher

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'''Customers:''' The customer has the most at stake and need for any product, in this case a tabletop dishwasher.  The primary need customers would have for this product is to effectively clean dirty dishes while being more efficient than hand washing.  However, this is not to say that needs satisfied by this dishwasher are also satisfied by all other dishwashers.  What sets this unit apart is its small size, non-permanent installation, and easily removed plumbing connections.  Satisfying these needs results in a better product and a greater demand to buy it.
'''Customers:''' The customer has the most at stake and need for any product, in this case a tabletop dishwasher.  The primary need customers would have for this product is to effectively clean dirty dishes while being more efficient than hand washing.  However, this is not to say that needs satisfied by this dishwasher are also satisfied by all other dishwashers.  What sets this unit apart is its small size, non-permanent installation, and easily removed plumbing connections.  Satisfying these needs results in a better product and a greater demand to buy it.
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'''Retailers:'''The needs of a retailer are dependent on those of the customer.  In order to make a profit from the sale of this product, retailers need it to be in demand, have the right price point, and be marketed well.  If these needs are not satisfied, the product will never find its way to a customer's home.
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'''Transporters'''

Revision as of 16:48, 20 September 2009

Image:dishwasher_main.jpg

Executive Summary

Major Post-Production Stakeholders

Customers: The customer has the most at stake and need for any product, in this case a tabletop dishwasher. The primary need customers would have for this product is to effectively clean dirty dishes while being more efficient than hand washing. However, this is not to say that needs satisfied by this dishwasher are also satisfied by all other dishwashers. What sets this unit apart is its small size, non-permanent installation, and easily removed plumbing connections. Satisfying these needs results in a better product and a greater demand to buy it.

Retailers:The needs of a retailer are dependent on those of the customer. In order to make a profit from the sale of this product, retailers need it to be in demand, have the right price point, and be marketed well. If these needs are not satisfied, the product will never find its way to a customer's home.

Transporters

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