Scooter opportunity
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Revision as of 14:22, 25 February 2012
Contents
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Report 2: Market Research and Design Concepts
Group Information
24-441 Spring 2012, Group 10
Executive Summary
summarize work done, findings
Phase 2 Overview
Team member roles, Description of our work in this phase
Market Research
There are several market research techniques that we performed to help determine potential innovations for the Razor scooter. In gathering more detailed results, we decided to research product reviews, conduct a survey, perform a user interview and use study observation. From our analysis, we were able to narrow our 100 innovations list down to the top 4 potential designs for a newly developed Razor scooter. Our next tasks are to compare options and competitor products to help finalize our top design in moving further.
Product Reviews
User Interviews
Use Study Observation
Expert Interviews
Survey Results
Main Discoveries
(in more detail than in key findings section)
Design Concepts
List 4 top designs here in a brief description.
Build Your Own Scooter
Hand or Foot Operated Disk Brakes
Improved Storage Capabilities
Hover Scooter
Competitor Products
Build Your Own Scooter Competition
Brake Competition
Storage Competition
Hover Competition
Next Steps
picture of Gantt chart, what we hope to accomplish in the next phase.
Conclusions
Our key findings in detail, and which opportunity we intend to pursue and why. A hypothetical user scenario.
Appendix A: List of 100+ Brainstormed Ideas
1. smoother ride
2. better wheel technology
3. spherical wheels for omnidirectional motion
4. collapsible wheels
5. greater energy output with less input
6. easier collapsibility
7. lighter
8. more portable
9. adding a carrier for accessories (something to carry items)
10. adding more telescoping rods for taller riders
11. greener material usage
12. wider deck for comfort
13. multiseasonal scooter
14. ski scooter
15. winterized scooter
16. heated wheels
17. anti lock breaks
18. hand break wiring system to back wheel
19. turning system
20. brake system that doesn't rub against the wheel so much
21. better folding mechanism
22. no more release buttons
23. bigger release buttons
24. safety latches
25. trick friendly
26. better braking mechanism
27. expandable foot deck
28. taller tube
29. claw break for spherical wheels
30. foot operated disc brakes
31. extra padding at the bottom of wheel to reduce wearing
32. additional safety pieces to components
33. cleaning attachments on the back wheel (mop, broom)
34. strap for easy carrying
35. foot latch to release and hold (fold in and fold out) the foot deck when going in and out of buildings
36. roll the folded scooter like a cart or suitcase when in buildings
37. something to stop the deck hitting against your leg when carrying it
38. integrated backpack carrier
39. stronger wheels
40. inflatable wheels
41. sturdier steering mechanism
42. more clearance
43. electronically adjustable steering
44. speed sensitive steering
45. Bluetooth on scooter
46. Wifi on scooter
47. Mobile hotspot scooter
48. Power generator scooter
49. Charge devices from mechanical power
50. Carrier for water bottle or cell phone
51. Kickstand
52. Scooter that can tow things
53. Drop down safety wheels
54. Hover scooter
55. Jet scooter
56. Water ski scooter
57. Floating scooter
58. Hockey stick integratible scooter
59. Ice skate scooter
60. Headlight
61. Glow in the dark scooter
62. Scooter with leash attachment
63. Training wheels on scooter
64. Speakers integrated
65. Off road scooter with huge wheels
66. Laser tag scooter
67. Paintball scooter
68. Headphone integrated wrapping mechanism
69. Scooter with kicking attachment for kickball or beating up little kids
70. Customizable decals
71. Kit of decorations for scooter
72. Build your own scooter
73. Bumper scooters
74. Pogo stick/scooter combo
75. Make it easier to disassemble or repair/simplify design
76. Scooter/hang glider combo
77. Gps on scooter
78. ekg scooter
79. heart rate monitor scooter
80. integrated track your workout system
81. variable resistance for workouts
82. scooter sled
83. laptop carrier on scooter
84. umbrella scooter
85. solar panel scooter
86. sand scooter
87. fan on that scooter that runs on generated energy
88. scooter that can sell back energy grid
89. wind-powered scooter
90. scooter that can carry your pets
91. scooter that carries pet toys
92. water gun scooter
93. sprinkler scooter
94. scooter lawn mower w/ all-terrain wheel on front
95. shovel scooter
96. leaf blower scooter
97. snow blower scooter
98. weed whacker scooter
99. scooter storage compartment in foot deck
100. chair scooter
101. locking mechanism
102. scooter w/ sail
103. tank scooter
104. tandem scooter
Appendix B: Patent Search
Mobility Scooter/Lawn Mower Attachment
