Design for market systems

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The phrase design for market systems (DFMS) refers to a set of tools, methods, and approaches to model and predict the role that markets play in engineering design in order to support informed decision-making and produce better products. DFMS can be considered part of the Design for X toolbox that considers downstream impact of design choices in areas such as:

  • consumer demand
  • product pricing
  • competitor reactions
  • retailer decisions
  • commodity prices
  • economic growth
  • public policy


References

  • Michalek, Jeremy J., "Design for market systems", Mechanical Engineering Magazine, pages 32-36, November 2008.
  • Shiau, Ching-Shin Norman, and Jeremy J. Michalek, "Should Designers Worry About Market Systems?", ASME Journal of Mechanical Design, Volume 131, Issue 1, 011011, January 2009.
  • Shiau, Ching-Shin Norman, and Jeremy J. Michalek, "Optimal product design under price competition," ASME Journal of Mechanical Design, Volume 131, Issue 7, 071003, July 2009.
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