Soda gun opportunity
From DDL Wiki
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==Secondary Research== | ==Secondary Research== | ||
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| + | =Appendix= | ||
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| + | ==List of Interview Questions for the User== | ||
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| + | • What do you like about your soda gun? | ||
| + | • What don’t you like about your soda gun? | ||
| + | • Has your soda gun ever broken? If so, how? | ||
| + | • What parts of the soda gun are tedious? | ||
| + | • Have you ever lost a customer because of soda gun malfunction? | ||
| + | • Have you ever used the shut off screw? | ||
| + | • What’s the most creative way you use the soda gun? | ||
| + | • Are there any quick fixes you have applied to the device to make it easier? | ||
| + | • How often does the product require maintenance? | ||
| + | • How easy is the product to maintain? | ||
| + | • How often do you clean the product? How? Issues? | ||
| + | • Can you personally maintain or do you need to call for assistance? | ||
| + | • Do you know how to adjust the soda ratio? | ||
| + | • Can you notice the difference between fountain soda and pre-bottled soda? | ||
| + | • Is the gun long enough to reach the full bar? | ||
| + | • Are the buttons hard to press? | ||
| + | • Are the buttons intuitive? | ||
| + | • Do you know how to refill the syrups? | ||
| + | • Where is the product from? | ||
| + | • What is the lifespan of the product? | ||
| + | • Is the product owned or licensed? | ||
| + | |||
| + | ==List of Interview Questions for Stakeholders and Experts== | ||
| + | |||
| + | • What part of this product is the most difficult to produce? | ||
| + | • What part of this product is the easiest to produce? | ||
| + | • Where do you see the most failures in the product? | ||
| + | • Where do you see the least amount of failures in the product? | ||
| + | • Can you reduce part numbers? | ||
| + | • What part of this product is the most difficult to maintain? | ||
| + | • What part of this product is the easiest to maintain? | ||
| + | • How often are you called in to maintain the product? | ||
| + | • What replacement parts are purchased the most? | ||
| + | • What parts can be replaced individually? What failures require full system replacement? | ||
| + | • What is the lifespan of the product? | ||
| + | • Is the system transferable? Is the system worth transferring? | ||
Revision as of 19:17, 11 February 2014
Contents |
Executive Summary
Market Research
Conducting research on the soda gun was an interesting task because it is not a common consumer product. We visited local restaurants and bar areas to conduct anthropological research, as well as call and email a variety of companies and maintenance corporations.
Product reviews and secondary research were also conducted, which provided us with a variety of information ranging from homemade soda guns to intricate bar set up reviews.
We geared away from surveys and use studies because the soda gun is an uncommon consumer product. Often, users receive waitress or bar tending training before using the product and are instructed on how it functions. Use studies would be difficult to set up because the full system is very difficult to acquire. It is important to note these inconveniences when developing new opportunities. Perhaps our new product could function without the need of training. Perhaps we could condense the system, making it more transportable.
Anthropological Study: Friday Afternoon
Anthropological Study: Saturday Night
Anthropological Study: Soda Fountains
Stakeholder Interviews
Expert Interviews
Product Reviews
Secondary Research
Appendix
List of Interview Questions for the User
• What do you like about your soda gun? • What don’t you like about your soda gun? • Has your soda gun ever broken? If so, how? • What parts of the soda gun are tedious? • Have you ever lost a customer because of soda gun malfunction? • Have you ever used the shut off screw? • What’s the most creative way you use the soda gun? • Are there any quick fixes you have applied to the device to make it easier? • How often does the product require maintenance? • How easy is the product to maintain? • How often do you clean the product? How? Issues? • Can you personally maintain or do you need to call for assistance? • Do you know how to adjust the soda ratio? • Can you notice the difference between fountain soda and pre-bottled soda? • Is the gun long enough to reach the full bar? • Are the buttons hard to press? • Are the buttons intuitive? • Do you know how to refill the syrups? • Where is the product from? • What is the lifespan of the product? • Is the product owned or licensed?
List of Interview Questions for Stakeholders and Experts
• What part of this product is the most difficult to produce? • What part of this product is the easiest to produce? • Where do you see the most failures in the product? • Where do you see the least amount of failures in the product? • Can you reduce part numbers? • What part of this product is the most difficult to maintain? • What part of this product is the easiest to maintain? • How often are you called in to maintain the product? • What replacement parts are purchased the most? • What parts can be replaced individually? What failures require full system replacement? • What is the lifespan of the product? • Is the system transferable? Is the system worth transferring?
